As you plunge headfirst into the lively journey of mastering tourism, a curious thought might pop up: what makes Tourism Public Relations (PR) indispensable? Look no further than the enlightening phase of your prospective customer’s journey – the ‘awareness stage.’ Imagine being the proud unveiler of a thrilling new tour or hidden treasure of a destination. But, how can eager adventurers Google your new endeavour if they’re unaware of its existence? Enter the world of PR, your knight in shining armour! Think of your brand new offering as an enticing mystery island in the vast ocean of tourism. What you need is a dazzling PR lighthouse to guide tourists towards…